Locations
You can study the programme B.A. Digital Media and Marketing | EN at the following locations:
Description of the programme
The B.A. Digital Media & Marketing program combines theoretical knowledge with practical skills in digital media creation, analytics, and strategic marketing. Students explore topics such as social media management, SEO, content marketing, and digital advertising. Through hands-on projects and industry collaborations, they develop proficiency in utilizing digital tools to analyze consumer behavior and optimize marketing campaigns. Graduates emerge ready to navigate the evolving digital landscape, leveraging technology to engage audiences and drive business growth effectively.
Why enrolling in this programme?
Enrolling in the B.A. Digital Media & Marketing program offers a pathway to thrive in the rapidly evolving digital age. With a blend of theoretical understanding and practical skills, students gain expertise in leveraging digital platforms for effective marketing strategies. This program equips individuals with the tools to navigate dynamic industries, capitalize on emerging trends, and drive impactful campaigns. Graduates emerge as versatile professionals sought after by businesses eager to harness the power of digital media to connect with audiences and achieve strategic objectives.
Accreditations & awards
– State recognition;
– Institutional Accreditation;
– System accreditation by the Accreditation Council;
– Internal program accreditation by the Quality Advisory Board;
– Programme Accreditation;
– Accredited by FIBAA.
English
German