Locations
You can study the programme MBA Digital Marketing at the following locations:
Description of the programme
The S-Next MBA in Digital Marketing immerses you in the digital landscape, enhancing skills for a market with a 60% job surge. It delves into market research, customer behavior, and data analytics, crucial for 88% of marketing professionals. The curriculum includes practical projects, digital brand management, storytelling, and legal marketing frameworks. It also explores digital economics, linking technology with business and society. This program prepares you to navigate and lead in the evolving world of digital marketing.
Why enrolling in this programme?
You Will Learn:
- Identify market needs, plan projects, and develop collaborative, innovative solutions.
- Create solutions, analyze feedback, and continuously improve innovations.
- Prepare and fine-tune presentations for innovation designs.
- Understand digital marketing basics, including brand management and storytelling.
- Gain a deep knowledge of digital marketing theories, content strategies, and advanced messaging techniques.
Your profile:
- Aspires to excel in digital marketing.
- Skilled in market research, innovation, and consumer behavior analysis.
- Seeks to master digital marketing theories, content strategies, and branding techniques.
- Aims for career advancement in the evolving digital economy, using data analytics and strategic planning.
Accreditations & awards
Fully German State- and FIBAA-accredited