Description of the programme
Producing and buying collections
In this study programme, students first acquire a solid foundation in business administration. Subsequently, students learn specific know-how from the fashion and textile industry. Concepts for price, distribution and marketing strategies have to be developed, and production and purchasing of collections have to be co-ordinated and controlled. The Fashion Management specialisation professionalises you for jobs in the fashion and textile industry as well as in retail and digital commerce.
The prospects
As a graduate of this still young specialisation, you can take on qualified specialist and management tasks in the fashion, textile and retail industries. Skilled workers are especially sought after in the following companies:
– Fashion companies;
– Textile industry;
– Beauty, fashion and lifestyle industry;
– Digital commerce companies;
– Luxury industry;
– Trading companies and agencies;
– PR and communication companies;
– Model agencies;
– Event agencies;
– Management consultancies.
Accreditations & awards
Our university is state-recognised by the state of Baden-Württemberg.
The quality of all study programmes at our university has also been tested and confirmed: The study programmes at Allensbach Hochschule have been accredited by the accreditation agency ZEvA. All study programmes are state-approved by the Ministry of Science, Research and the Arts of Baden-Württemberg (MWK).
As distance learning programmes, all programmes also have the approval of the State Central Office for Distance Learning (ZFU).