Locations
You can study the programme B.A. Hotel- und Tourismusmarketing (dual) at the following locations:
Description of the programme
Moreover, you will benefit from 30 years of educational expertise in the fields of tourism and hospitality. Both our professors and instructors, as well as our tutors, bring their own industry experience and expert knowledge to assist you.
During this dual study program, you will acquire not only extensive marketing knowledge but also a comprehensive understanding of the tourism and hospitality industry. This will enable you to conduct professional marketing tailored specifically to these sectors.
Why enrolling in this programme?
IST-Hochschule für Management is officially recognized as a state-approved university by the Ministry of Culture and Science of the state of North Rhine-Westphalia. This guarantees the equivalence of the study qualifications with those of state universities.
The dual Bachelor's program in Tourism Management has been accredited by the International Agency for Quality Assurance in Higher Education (FIBAA).
Accreditations & awards
The IST Hochschule für Management is officially accredited as a state-recognised university by the Ministry of Culture and Science of the State of North Rhine-Westphalia. This guarantees the equivalence of the degrees with degrees from state universities.
The bachelor's, master's and MBA programmes are accredited by the International Agency for Quality Assurance in Higher Education (FIBAA). This means that you achieve an international and state-recognised degree. With the award of credit points according to the European Credit and Accumulation Transfer System (ECTS), your academic achievements are internationally comparable and recognised.
The IST Hochschule für Management has been institutionally accredited for five years after a thorough review by the German Science Council. We have thus received further state recognition, which underpins our claim to quality.