Our Master's programme in Marketing Management is aimed at prospective students who wish to pursue a career in the management levels of international corporations and large companies. You will acquire a broad range of specialist business and marketing knowledge and further develop your ability to think strategically and lead teams in our business skills training courses. Developed on the basis of the requirement profile of marketing managers in an international context, the Master's degree qualifies you for many exciting positions.
Locations
You can study the programme M.A. Marketing Management at the following locations:
Fees
Campus Köln
Enrolment fees: 600 EUR (one-time)
Semester fees: 300 EUR
Tuition fees: 18,600 EUR (4,650 EUR/semesters)
Campus Mainz
Enrolment fees: 600 EUR (one-time)
Semester fees: 250 EUR
Tuition fees: 17,400 EUR (4,350 EUR/semesters)
The monthly tuition fees are 775 euros (Cologne Campus) or 725 (Mainz Campus). Students have many financing options for their studies such as state support, low-interest loans or the CBS Education Fund. You are also welcome to make a personal appointment with our student advisors.
Curriculum
Semester abroad & internship
The Master's programme is completed by an internship of at least 8 weeks during the lecture-free period, which Master's students can complete in a national or international company. If you wish, you can write your Master's thesis as a project in a company of your choice in the fourth semester. Alternatively, during the last semester you can also complete a semester abroad at one of over 120 partner universities worldwide and write your Master's thesis there.
Accreditations & awards
A degree is only valuable if it is generally recognised. We ensure this threefold. Firstly, through state accreditation: CBS International Business School is a private university state-recognised by the German Science Council and the Ministry of Science of North Rhine-Westphalia. Secondly, through the regular accreditation of all courses by FIBAA (Foundation for International Business Administration Accreditation) for content, topicality, and studyability. FIBAA examines the courses on behalf of the Accreditation Council of the Federal Republic. Thirdly, through—successful—participation in rankings, such as the renowned CHE ranking (known from the ZEIT Studienführer) or the university ranking of the Wirtschaftswoche.
Overview
Degree: Master of Arts
Programme type: full-time
ECTS points: 120
Language: German
state-recognised
Start of studies: winter semester
Regular period of studies: 4 semesters
Application deadlines (EU):
15/09/2023 (WS), 01/02/2023 (SS)
Application deadlines (Non-EU):
30/05/2023 (WS), 15/10/2023 (SS)
optional semester abroad
mandatory internship
German language skills required
Study prerequisites
higher education entrance qualification
You do not have a higher education entrance qualification? Apply for a Studienkolleg! Look out for this icon on the university profiles.
without numerus clausus (What does that mean?)
finished Bachelor studies
Assessment day
Language certificate German
If a final Bachelor's degree certificate is not yet available, the most recently received interim certificate can be submitted instead.
Note: If you do not meet the requirements, you might still be considered for admission.
Application documents
The following documents are required for an application as a German student:
Final school certificate
CV
Last university report
University performance to date
Job possibilities
With a degree in M.A. Marketing Management, you can work in the following positions:
– Marketing Manager
– Digital Marketing Manager
– Social Media Manager
– Digital Marketing Strategist
– Online Community Manager
– Digital Content Producer
– SEO Specialist
– SEA Specialist
– Communications Manager
Scholarships
Your studies, your choice! Everybody should be able to persure their dream career and study their dream programme, regardless of their financial status.
There are many ways and possibilities to finance your studies. Those who claim that they cannot afford to pay for their studies are not familiar with the many financing options that students in Germany have. The CBS offers you its own scholarship programmes to finance your studies, various programmes offer students the chance to be granted with financial support in the form of a scholarship. You can find a list of available scholarships at our homepage.
Financing of studies
You are interested in studying at a private university, but you are alienated by the high tuition fees? Don't worry! We are helping you with finding a suitable option to finance your studies.